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Abstract Wearing masks reduces the spread of COVID-19, but compliance with mask mandates varies across individuals, time, and space. Accurate and continuous measures of mask wearing, as well as other health-related behaviors, are important for public health policies. This article presents a novel approach to estimate mask wearing using geotagged Twitter image data from March through September, 2020 in the United States. We validate our measure using public opinion survey data and extend the analysis to investigate county-level differences in mask wearing. We find a strong association between mask mandates and mask wearing—an average increase of 20%. Moreover, this association is greatest in Republican-leaning counties. The findings have important implications for understanding how governmental policies shape and monitor citizen responses to public health crises.more » « less
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Joo, Jungseock; Steinert-Threlkeld, Zachary C. (, Computational Communication Research)
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Steinert-Threlkeld, Zachary C.; Chan, Alexander M.; Joo, Jungseock (, The Journal of Politics)
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SOBOLEV, ANTON; CHEN, M. KEITH; JOO, JUNGSEOCK; STEINERT-THRELKELD, ZACHARY C. (, American Political Science Review)null (Ed.)Larger protests are more likely to lead to policy changes than small ones are, but whether or not attendance estimates provided in news or generated from social media are biased is an open question. This letter closes the question: news and geolocated social media data generate accurate estimates of protest size variation. This claim is substantiated using cellphone location data from more than 10 million individuals during the 2017 United States Women’s March protests. These cellphone estimates correlate strongly with those provided in news media as well as three size estimates generated using geolocated tweets, one text-based and two based on images. Inferences about protest attendance from these estimates match others’ findings about the Women’s March.more » « less
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