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Title: Time to pay attention to attention: using attention-based process traces to better understand consumer decision-making
Award ID(s):
1847794
NSF-PAR ID:
10315840
Author(s) / Creator(s):
; ; ; ; ; ; ; ; ; ;
Date Published:
Journal Name:
Marketing Letters
Volume:
31
Issue:
4
ISSN:
0923-0645
Format(s):
Medium: X
Sponsoring Org:
National Science Foundation
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