In this paper, we describe the results of an online field experiment examining the impacts of messaging about task novelty on the volume of volunteers’ contributions to an online citizen science project. Encouraging volunteers to provide a little more content as they work is an attractive strategy to increase the community’s output. Prior research found that an important motivation for participation in online citizen science is the wonder of being the first person to observe a particular image. To appeal to this motivation, a pop-up message was added to an online citizen science project that alerted volunteers when they were the first to annotate a particular image. Our analysis reveals that new volunteers who saw these messages increased the volume of annotations they contributed. The results of our study suggest an additional strategy to increase the amount of work volunteers contribute to online communities and citizen science projects specifically.
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Citizen Science as an Ecosystem of Engagement: Implications for Learning and Broadening Participation
Abstract The bulk of research on citizen science participants is project centric, based on an assumption that volunteers experience a single project. Contrary to this assumption, survey responses (n = 3894) and digital trace data (n = 3649) from volunteers, who collectively engaged in 1126 unique projects, revealed that multiproject participation was the norm. Only 23% of volunteers were singletons (who participated in only one project). The remaining multiproject participants were split evenly between discipline specialists (39%) and discipline spanners (38% joined projects with different disciplinary topics) and unevenly between mode specialists (52%) and mode spanners (25% participated in online and offline projects). Public engagement was narrow: The multiproject participants were eight times more likely to be White and five times more likely to hold advanced degrees than the general population. We propose a volunteer-centric framework that explores how the dynamic accumulation of experiences in a project ecosystem can support broad learning objectives and inclusive citizen science.
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- Award ID(s):
- 1713562
- PAR ID:
- 10348993
- Date Published:
- Journal Name:
- BioScience
- Volume:
- 72
- Issue:
- 7
- ISSN:
- 0006-3568
- Page Range / eLocation ID:
- 651 to 663
- Format(s):
- Medium: X
- Sponsoring Org:
- National Science Foundation
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