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Title: Evaluation of Ad Transparency Systems
In this research proposal, we outline our plans to examine the characteristics and affordances of ad transparency systems provided by 22 online platforms. We outline a user study designed to evaluate the usability of eight of these systems by studying the actions and behaviors each system enables, as well as users' understanding of these transparency systems.  more » « less
Award ID(s):
2149680
PAR ID:
10500580
Author(s) / Creator(s):
; ; ; ; ; ; ; ; ;
Publisher / Repository:
Proceedings of ConPro 2024: IEEE SPW Workshop on Technology and Consumer Protection
Date Published:
Journal Name:
ConPro 2024: IEEE SPW Workshop on Technology and Consumer Protection
Format(s):
Medium: X
Location:
San Francisco, CA
Sponsoring Org:
National Science Foundation
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