While we typically focus on data visualization as a tool for facilitating cognitive tasks (e.g. learning facts, making decisions), we know relatively little about their second-order impacts on our opinions, attitudes, and values. For example, could design or framing choices interact with viewers' social cognitive biases in ways that promote political polarization? When reporting on U.S. attitudes toward public policies, it is popular to highlight the gap between Democrats and Republicans (e.g. with blue vs red connected dot plots). But these charts may encourage social-normative conformity, influencing viewers' attitudes to match the divided opinions shown in the visualization. We conducted three experiments examining visualization framing in the context of social conformity and polarization. Crowdworkers viewed charts showing simulated polling results for public policy proposals. We varied framing (aggregating data as non-partisan “All US Adults,” or partisan “Democrat” / “Republican”) and the visualized groups' support levels. Participants then reported their own support for each policy. We found that participants' attitudes biased significantly toward the group attitudes shown in the stimuli and this can increase inter-party attitude divergence. These results demonstrate that data visualizations can induce social conformity and accelerate political polarization. Choosing to visualize partisan divisions can divide us further.
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Bridging or Breaking: Impact of Intergroup Interactions on Religious Polarization
While exposure to diverse viewpoints may reduce polarization, it can also have a backfire effect and exacerbate polarization when the discussion is adversarial. Here, we examine the question whether intergroup interactions around important events affect polarization between majority and minority groups in social networks. We compile data on the religious identity of nearly 700,000 Indian Twitter users engaging in COVID-19-related discourse during 2020. We introduce a new measure for an individual's group conformity based on contextualized embeddings of tweet text, which helps us assess polarization between religious groups. We then use a meta-learning framework to examine heterogeneous treatment effects of intergroup interactions on an individual's group conformity in the light of communal, political, and socio-economic events. We find that for political and social events, intergroup interactions reduce polarization. This decline is weaker for individuals at the extreme who already exhibit high conformity to their group. In contrast, during communal events, intergroup interactions can increase group conformity. Finally, we decompose the differential effects across religious groups in terms of emotions and topics of discussion. The results show that the dynamics of religious polarization are sensitive to the context and have important implications for understanding the role of intergroup interactions.
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- Award ID(s):
- 2047899
- PAR ID:
- 10525864
- Publisher / Repository:
- ACM
- Date Published:
- ISBN:
- 9798400701719
- Page Range / eLocation ID:
- 2672 to 2683
- Format(s):
- Medium: X
- Location:
- Singapore Singapore
- Sponsoring Org:
- National Science Foundation
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