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Abstract Convergent processing of the world may be a factor that contributes to social connectedness. We use neuroimaging and network analysis to investigate the association between the social-network position (as measured by in-degree centrality) of first-year university students and their neural similarity while watching naturalistic audio-visual stimuli (specifically, videos). There were 119 students in the social-network study; 63 of them participated in the neuroimaging study. We show that more central individuals had similar neural responses to their peers and to each other in brain regions that are associated with high-level interpretations and social cognition (e.g., in the default mode network), whereas less-central individuals exhibited more variable responses. Self-reported enjoyment of and interest in stimuli followed a similar pattern, but accounting for these data did not change our main results. These findings show that neural processing of external stimuli is similar in highly-central individuals but is idiosyncratic in less-central individuals.
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Neural encoding of novel social networks: evidence that perceivers prioritize others’ centrality
Abstract Knowledge of someone’s friendships can powerfully impact how one interacts with them. Previous research suggests that information about others’ real-world social network positions—e.g. how well-connected they are (centrality), ‘degrees of separation’ (relative social distance)—is spontaneously encoded when encountering familiar individuals. However, many types of information covary with where someone sits in a social network. For instance, strangers’ face-based trait impressions are associated with their social network centrality, and social distance and centrality are inherently intertwined with familiarity, interpersonal similarity and memories. To disentangle the encoding of the social network position from other social information, participants learned a novel social network in which the social network position was decoupled from other factors and then saw each person’s image during functional magnetic resonance imaging scanning. Using representational similarity analysis, we found that social network centrality was robustly encoded in regions associated with visual attention and mentalizing. Thus, even when considering a social network in which one is not included and where centrality is unlinked from perceptual and experience-based features to which it is inextricably tied in naturalistic contexts, the brain encodes information about others’ importance in that network, likely shaping future perceptions of and interactions with those individuals.
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- Award ID(s):
- 2048212
- PAR ID:
- 10376901
- Publisher / Repository:
- Oxford University Press
- Date Published:
- Journal Name:
- Social Cognitive and Affective Neuroscience
- ISSN:
- 1749-5016
- Format(s):
- Medium: X
- Sponsoring Org:
- National Science Foundation
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