Context has been recognized as an important factor to consider in personalized recommender systems. Particularly in location-based services (LBSs), a fundamental task is to recommend to a mobile user where he/she could be interested to visit next at the right time. Additionally, location-based social networks (LBSNs) allow users to share location-embedded information with friends who often co-occur in the same or nearby points-of-interest (POIs) or share similar POI visiting histories, due to the social homophily theory and Tobler’s first law of geography. So, both the time information and LBSN friendship relations should be utilized for POI recommendation. Tensor completion has recently gained some attention in time-aware recommender systems. The problem decomposes a user-item-time tensor into low-rank embedding matrices of users, items and times using its observed entries, so that the underlying low-rank subspace structure can be tracked to fill the missing entries for time-aware recommendation. However, these tensor completion methods ignore the social-spatial context information available in LBSNs, which is important for POI recommendation since people tend to share their preferences with their friends, and near things are more related than distant things. In this paper, we utilize the side information of social networks and POI locations to enhance the tensor completion model paradigm for more effective time-aware POI recommendation. Specifically, we propose a regularization loss head based on a novel social Hausdorff distance function to optimize the reconstructed tensor. We also quantify the popularity of different POIs with location entropy to prevent very popular POIs from being over-represented hence suppressing the appearance of other more diverse POIs. To address the sensitivity of negative sampling, we train the model on the whole data by treating all unlabeled entries in the observed tensor as negative, and rewriting the loss function in a smart way to reduce the computational cost. Through extensive experiments on real datasets, we demonstrate the superiority of our model over state-of-the-art tensor completion methods.
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Spatio-temporal prediction of social connections
It is long known that a user's mobility pattern can be affected by his social connections. Users tend to visit same locations visited by their friends. In this paper we investigate the inverse problem: How does a set of user trajectories reflect their social connections. To this end, we define the social connection prediction problem. Given two users, predict the probability that they are friends by mining their historical trajectories. A first approach to do so is to exam how often the two users visit the same location at the same time, which suffers from the problem that different locations/times may have different predictive power. We propose a comprehensive prediction model that is able to capture this difference between locations and time slots. To demonstrate its effectiveness, we trained the proposed model using the publicly available Foursquare dataset. The result shows the proposed model is able to predict existence of social connections between randomly selected users significantly more accurate comparing with the naive method.
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- Award ID(s):
- 1637541
- PAR ID:
- 10036551
- Date Published:
- Journal Name:
- Fourth International ACM Workshop on Managing and Mining Enriched Geo-Spatial Data
- Page Range / eLocation ID:
- 1 to 6
- Format(s):
- Medium: X
- Sponsoring Org:
- National Science Foundation
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