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Abstract The EU General Data Protection Regulation (GDPR) is one of the most demanding and comprehensive privacy regulations of all time. A year after it went into effect, we study its impact on the landscape of privacy policies online. We conduct the first longitudinal, in-depth, and at-scale assessment of privacy policies before and after the GDPR. We gauge the complete consumption cycle of these policies, from the first user impressions until the compliance assessment. We create a diverse corpus of two sets of 6,278 unique English-language privacy policies from inside and outside the EU, covering their pre-GDPR and the post-GDPR versions. The results of our tests and analyses suggest that the GDPR has been a catalyst for a major overhaul of the privacy policies inside and outside the EU. This overhaul of the policies, manifesting in extensive textual changes, especially for the EU-based websites, comes at mixed benefits to the users. While the privacy policies have become considerably longer, our user study with 470 participants on Amazon MTurk indicates a significant improvement in the visual representation of privacy policies from the users’ perspective for the EU websites. We further develop a new workflow for the automated assessment of requirements in privacy policies. Using this workflow, we show that privacy policies cover more data practices and are more consistent with seven compliance requirements post the GDPR. We also assess how transparent the organizations are with their privacy practices by performing specificity analysis. In this analysis, we find evidence for positive changes triggered by the GDPR, with the specificity level improving on average. Still, we find the landscape of privacy policies to be in a transitional phase; many policies still do not meet several key GDPR requirements or their improved coverage comes with reduced specificity.
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Privacy Now or Never: Large-Scale Extraction and Analysis of Dates in Privacy Policy Text
The General Data Protection Regulation (GDPR) and other recent privacy laws require organizations to post their privacy policies, and place specific expectations on organisations' privacy practices. Privacy policies take the form of documents written in natural language, and one of the expectations placed upon them is that they remain up to date. To investigate legal compliance with this recency requirement at a large scale, we create a novel pipeline that includes crawling, regex-based extraction, candidate date classification and date object creation to extract updated and effective dates from privacy policies written in English. We then analyze patterns in policy dates using four web crawls and find that only about 40% of privacy policies online contain a date, thereby making it difficult to assess their regulatory compliance. We also find that updates in privacy policies are temporally concentrated around passage of laws regulating digital privacy (such as the GDPR), and that more popular domains are more likely to have policy dates as well as more likely to update their policies regularly.
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- PAR ID:
- 10505060
- Publisher / Repository:
- ACM
- Date Published:
- Journal Name:
- DocEng '23: Proceedings of the ACM Symposium on Document Engineering 2023
- ISBN:
- 9798400700279
- Page Range / eLocation ID:
- 1 to 4
- Format(s):
- Medium: X
- Location:
- Limerick, Ireland
- Sponsoring Org:
- National Science Foundation
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- Free Publicly Accessible Full Text
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Accepted Manuscript1.0
- Conference Paper:
- https://doi.org/10.1145/3573128.3609342
